FIELD ADS USING EDIBLE/SUSTAINABLE CROPS
Ideal for Long-Term Ad Campaigns
Working with local farmers, Eagle Outdoor Media can develop a sustainable, mutli-hybrid, and all natural field ad using edible crops like corn or soybeans. Ads can also be designed using different grass varieties. In addition to being sustainable, these dramatic, edible field ads command attention in the landscape. An advertisement placed in a field would be the only message around for miles and miles, making it a perfect way to stand out in a busy, cluttered outdoor environment. Most U.S. passengers have never seen a field ad from the air before, making the appearance of field advertising even more unique and demanding of attention. Beautifully designed field ads are a work of art in themselves and, when executed correctly, appear in harmony with the natural environment. Eagle Outdoor Media can scout the location, work with the farmer, and develop the copy and creative for you, or convert your logo or existing ad design into a format that would look fantastic on a wide open field.
Line art, such as logos, text and artwork with heavy, defined outlines work best for field ads.
Sustainable Field Ad Quick Facts
CROP
corn and soybeans
ACTIVE TIME OF FIELD AD
Southern U.S. – 150 days
Central U.S. – 120 days (average)
Northern U.S. – 100 days
All active ad days occur in summer for longest visibility.
INACTIVE TIME OF FIELD AD
Southern U.S. – 210 days
Central U.S. – 240 days,
Northern U.S. – 260 days.
FIELD AD LEAD TIME
2 – 4 months until active ad days
Year Round Advertising Option: SOD
Field ads can now be planted using sod – offering an excellent choice for summer or year-round tropical regions of the U.S. Sod ads are composed entirely of different grass varieties and can installed be installed near runways, highways, and natural urban areas – creating a striking visual effect that is in harmony with its surroundings.